In today’s authenticity-driven marketing landscape, small businesses have a leg-up on big businesses. Learn how your small business can compete against large companies.
When you own a small business, you and your company image are entwined. By making your personal branding efforts a priority, you can boost awareness of your company and attract new customers.
The Megaphone of Main Street: Women’s Entrepreneurship, Infographic #3: The Impact of Mentoring on Business Success
SCORE’s latest infographic shows the impact of mentoring on business success. Read more
Public relations can be a confusing marketing tactic. It operates differently than other marketing tools. PR is a combination of news and sales, and to generate media interest in your story, you must think like a journalist to create a story that’s newsworthy and then “sell” it to media.
This session will teach you how to manage customer complaints, including why and where your customers complain, how to turn customer service into a marketing advantage, and more. Read more
This webinar will cover emerging consumer search behaviors, tips for using data to understand consumer needs and what you can do to position your business for success. Read more
In this SCORE webinar, Susan Solovic, THE Small Business Expert, will offer tips to create your noticeable difference from the competition. Read more